From curiosity to craft—designing systems that serve people
Hyderabad · Childhood-Early Teens
"Born and brought up in Hyderabad; curiosity, wires, and wonder."
Pulled apart toys and PCs, flashed ROMs, built tiny scripts. First "clients" were family and friends asking for help with computers.
Self-Taught · Teen Years
"Computer technologist since a kid."
First HTML/CSS site; AutoHotkey/Batch automations; early Python; modding games; repairing school lab machines. Tools became superpowers.
JNAFAU · BFA in Visual Communication
"From pixels to practice: visual foundations, critique culture, and form."
Studio rigor; color theory, typography, composition, storyboards. This is where taste got trained through critique and iteration.
Infosys · UX Designer
"First industry tour—in the deep end of enterprise UX."
Information architecture, design reviews, dev handoffs, design tokens 101. Learned constraints, processes, velocity at scale.
National Institute of Design · New Media
"New Media re-wired how I think: interaction, narrative systems, installation."
Prototyped immersive/interactive projects; critique-driven iteration; research-through-making. This is where HCI became second nature.
Indian School of Business · Product Strategy
"Translating design craft into business leverage."
Framed UX in business terms; experimentation, metrics, and ROI; stakeholder narratives that move roadmaps.
Air India DesignLAB · Lead Designer
"Designing how an airline thinks in data, scale, and reliability."
Aviation analytics dashboards; mobile ops flows; service rituals in UI; design system enforcement at enterprise scale.
Pixel Radar (Inside Air India) · Figma Plugin
"A Figma plugin to audit design-system consistency—tokens → elements."
Token JSON parsing; variable coverage; lint rule engine; report UX. When the system needs a system.
Design Philosophy · Now
"From Hyderabad tinkerer → enterprise designer → systems thinker."
Every phase reinforced shipping, teaching tools, and measurable outcomes. Make. Measure. Mature.
Your Project · Future Collaboration
Tell me about your project, and let's explore how we can collaborate